Smart Wealth Marketing Campaign
Multi-Channel Lead Generation Strategy
Driving qualified leads to Christina Jahn through integrated LinkedIn, TiAM, Smart Wealth, and ICAV touchpoints
Target Contact
AI-Driven • 13.53% p.a. returns • 20-year track record
Integrated Marketing Ecosystem
LinkedIn Professional Network
Target institutional investors, family offices, and wealth managers through thought leadership and AI expertise showcase
Visit LinkedInTiAM Research Platform
Leverage fund research database to reach German-speaking institutional clients and advisors
Visit TiAMSmart Wealth Homepage
Main conversion hub showcasing 20-year AI track record and performance metrics
Visit Smart WealthICAV Fund Landing Page
Dedicated conversion page for the Multi Asset AI Flagship Fund with detailed performance data
Visit ICAVLinkedIn Professional Outreach Strategy
Content Marketing
• AI investment insights
• Market analysis posts
• Performance case studies
Target Audience
• Family offices
• Institutional investors
• Wealth managers
• Fund selectors
Lead Capture
• White paper downloads
• Webinar registrations
• Direct messaging
• Profile visits
Conversion
Direct contact with
Christina Jahn
for fund consultation
Target Connections
Engagement Rate Goal
Qualified Leads/Month
TiAM Research Platform Integration
Fund Visibility
• Detailed fund profiles
• Performance data display
• Risk metrics showcase
Research Reports
• AI strategy explanations
• Comparative analysis
• Third-party validation
German Market
• DACH region focus
• Institutional advisors
• Fund selectors
Lead Generation
Contact requests to
Christina Jahn
for fund details
TiAM Partnership Benefits
• Access to professional fund research community
• Credibility through third-party platform
• Direct targeting of German-speaking institutional market
Smart Wealth Homepage Optimization
Performance Showcase
13.53% p.a. average returns since 2004
60% faster crisis recovery
50% risk reduction
AI Technology Focus
• 20+ years of AI development
• Proven institutional track record
• Major bank partnerships
Homepage Visit
SEO, ads, referrals drive traffic to performance data
Engagement
Visitors explore AI track record and case studies
Interest
Contact form submission or direct outreach
Contact
Direct communication with Christina Jahn
ICAV Fund Landing Page Conversion
Targeted Traffic
• Google Ads campaigns
• LinkedIn sponsorships
• Email marketing
• Referral programs
Value Proposition
• $150M seed capital target
• Irish QIAIF structure
• Proven AI performance
• Low fees from 0.15%
Trust Building
• Institutional partnerships
• Regulatory compliance
• Performance history
• Client testimonials
Conversion
High-intent leads contact
Christina Jahn
for investment details
Landing Page Conversion Rate
Average Qualified Lead Size
Lead Quality Score
Integrated Lead Generation Funnel
Professional networking & thought leadership
TiAM
Research platform credibility
Smart Wealth
Performance showcase hub
ICAV
Fund-specific conversion
Christina
Direct contact & conversion
All Paths Lead to Christina Jahn
Centralized contact point ensures no leads are lost and provides personalized service for each prospect
Campaign Success Metrics
Qualified Leads/Month
Lead-to-Meeting Rate
Pipeline Value Target
Meeting-to-Close Rate
Average Investment Size
New Clients/Quarter
Cross-Platform Attribution
• UTM tracking across all channels
• Lead source identification
• Multi-touch attribution modeling
• Christina's contact point tracking
Performance Optimization
• A/B testing landing pages
• LinkedIn ad optimization
• Content performance analysis
• Conversion rate improvements